A proposition
that makes you happy_

Ambition_

Develop a young, fresh and distinctive mortgage brand that stands for speed in processes and a personal approach.

Solution_

Buying a house should be like a party. From the first viewing to the interior, it should be a fun and happy moment. Arranging the mortgage should not spoil the fun in the meantime.

We introduced Lot, ‘the mortgage for happy people’. With this claim we gave ‘Lot’ a distinctive position in the market and in the minds of its customers. In communication we show the result everywhere; ‘JOY’. ‘Lot’ wants to make everyone happy and stay happy.

Lot helps you in a personal way to make the right choice, arranges your mortgage without hassle, so that you know exactly where you stand and you can focus on the fun things in and around your new home. Lot ensures that the application process runs smoothly, speaks understandable language, offers security, an attractive interest rate. Lot also has an eye for sustainable solutions. That makes you happy.

Let’s talk about your ambition_